about charizma co.

We are a branding and marketing agency empowering thought leaders to redefine their standard of excellence through powerful authentic branding and creative marketing approaches that deeply resonate with their target audience. With visual and written storytelling and curated content, we help them establish a recognizable and undeniable brand presence that reflects their true charisma.

02. BRANDING

01. THE LATEST

03. BUSINESS

Bakersfield CA Photography Workshop: DoF [Depth of Field]

Business, Education, LATEST, Lifestyle, Photography

8/12/19

Today marks one week away from Dof Workshop! To say I’m excited is a true understatement. Let me give you a little insight on this.

Where the idea was born:

I was inspired, the moment I left The Path of Profitability workshop in 2016 with Jasmine Star. I was deeply moved by the environment they created. It was welcoming and non-competitive. Quite frankly I’d never experience that in our field of business….ever. I was surrounded by complete strangers in Los Angeles, CA and yet I walked away with friends that I still have til this day. They fed us, gave us insight, depth, life, and knowledge that literally changed the course of my business forever. Jasmine Star became one of my hero’s that day. I remember leaving and thinking….ONE DAY…I’ll create something of this sort in my hometown and I will leave others feeling the way I just felt. And that one day is NEXT WEEK!

A photo for reference and you can read more about this experience on my blog post **“A time for Everything”**

So why now? Why in 2019:

Over time I have learned that even though I receive a dream or an idea, it may not happen right away. I’ve learned to trust the tiny voice inside of me that shifts me towards the right timing. I wasn’t ready yet. I had some seasoning to simmer into first. I had to grow and understand myself and my business before I could ever teach anyone how to do the same. 2017/2018 were really big shifts in my business and so it just felt right that this year would be the year. Everything started to naturally point into this direction and fall into place.

The Team:

It was vital that I find the right team to join me. After a lot of thought and a lot of prayer, the team started to take form.

Marsha **@thephotege** / Rubi Z **@rubizphoto** / Jake **@motvd** -DoF Coaches/Instructors

Brian **@bayanez** on film [all film creations for DoF]

Blazeny Wedding Designers **@_blazeny_** Design team for DoF.

More Details about the Workshop:

The workshop will consist of 3 main elements with a few extra things! Our main topics are ELEVATE ART, ELEVATE BUSINESS, ELEVATE SELF. Sub topics and events include Emphasis on Videography + Hands on Photography Challenges!

ELEVATE ART with Jake [Motvd]

Jake recently quit his job and school to pursue photography full time. He’s such an inspiring artist and is known for his kindness and sense of deep community. He’s the guy you will always see around Cafe Smitten holding a camera. He’s easy going and loves photography! He is very familiar with the structure of a photography class setting and he’s excited to switch roles and now become the teacher [or as we like to call it, coach/instructor]!

Jake’s intention is to challenge all the attendees to think outside of the box. To go to new heights in creating great portraits. He will be giving some instruction and also a lot of feedback on how to enhance photography art.

Here are a few images Jake has taken so that you can get a sense of his style and approach to photography.

ELEVATE BUSINESS with Marsha [The Photege]

Marsha has been in business for 11 years. Unlike several of us, Marsha started her photography business with business in mind before she ever considered it a hobby. Photography was her only line of work, and would be the source of income for her and her kids, so she had to make it work! She grew a steady and dedicated clientele and has been successful through many referrals and word of mouth. She prides herself in creating a boutique style business that has sustained the test of time! She’s incredibly knowledgable when it comes to running a photography business and she’s going to give some very important tips on how to elevate business.

Here are a few images Marsha has taken so you can get a sense of her style and work.

ELEVATE ART with Me! [ Rubi Z Photo ]

I’ve been a photographer for 11 years now. There is a lot that I’ve learned over this period of time-but it mostly felt like a journey to self-discovery. It’s so strange but true. Year after year I pushed to grow and learn something new and year after year I grew in deeper knowledge of who I was and what I wanted to become. Photography has given me a voice and self-expression. In a sea of a million great photographers, I hope to teach others how to find their voice and how they can stand out from other photographers by simply being who they truly are! [Yes, there will be a science to the madness of this discovery-and I’m excited to teach it-it somewhat goes hand in hand with “branding” elements.]

Here’s a little more of my work for reference.

EXTRA

The Challenges: We want everyone to walk out better than they came in. We’ve raised the bar and added a few challenges to get everyone mobilized and hands on! We are excited for what we believe every attendee will take away from this. We hope that in an atmosphere of creatives, they will push the boundaries!

The Experience: It wasn’t enough to gather in a space, teach amazing things, and send everyone home! We wanted to create a space that felt special and was intricately designed by the amazing Blazeny team! Why? We are creatives, we believe that space matters, and the way you feel in the space can spark something fresh and exciting. We are thinking of it all. Creating a beautiful atmosphere, setting the mood, and FOOD…there will certainly be food. We will serve our attendees coffee all day provided to us by Cafe Smitten.

TOMORROW we close our sales. There is still a chance to lock in your ticket [if you are a photographer]. 5 tickets remain and we are so excited for those attending! GET YOUR TICKET HERE. LET’S ELEVATE art, business, and self!

With all my heart and soul….Rubi Z

You can visit our DOF WORKSHOP instagram to see more insight and also check out our IGTV for video’s like: Why Dof?, Self-Portrait Challenge, What’s in my bag: Marsha, Jake and Rubi edition.